Electric Range Rover Velar: Radical Design and Controversial Price

Range Rover is revolutionizing its strategy with increasingly controversial projects: a radically designed electric Velar that breaks with the brand's codes, $466,000 restomods that reinvent classics, and recurring controversies that never seem to end. The British brand oscillates between technological innovation and media scandals.

"The electric Velar retains its original mission: to occupy the space between the Evoque and the Sport in the brand's hierarchy, while establishing itself as Range Rover's technological showcase" — Autocar

The New Electric Velar is Already Dividing Opinion

The second-generation Range Rover Velar is definitively abandoning internal combustion to adopt a 100% electric approach from 2026. But it's its silhouette that's causing the most controversy. Spotted during testing at the Nürburgring in 2024, this new SUV adopts a particularly pronounced fastback roofline, bringing it closer to the Polestar 4 than to its siblings.

This radical transformation is based on Jaguar Land Rover's EMA platform (Electric Modular Architecture). Recent images revealed by Autocar confirm this bold stylistic direction: gone is Range Rover's traditional aesthetic conservatism, replaced by a design that aims to rival German and Chinese premium manufacturers.

The interior follows the same disruptive logic. Unlike the current combustion model, the electric Velar's cabin bets everything on technology with repositioned screens and redesigned ergonomics. This approach echoes that of an "Apple Store in the automotive universe," according to industry observers.

Twisted Transforms Classics into Extreme Luxury Objects

While Range Rover rethinks its future, Twisted Automotive seizes its past with the TRRC, a restomod of the two-door Range Rover Classic that pushes the limits of acceptable pricing. Priced at £350,000 (approximately $466,000), this project exceeds the cost of many modern supercars.

Briton Charles Fawcett, founder of Twisted, justifies this approach: "It's a tribute to my father's 80s Range Rover." Each unit is entirely rebuilt with hand-hammered aluminum panels and a completely refurbished chassis. Production is limited to 12 units per year worldwide.

When American Mechanics Meet British Elegance

Under the hood of the TRRC, Twisted has abandoned the original Rover V8 in favor of a General Motors 6.2-liter LT1 developing 500 horsepower. This engine, derived from the Chevrolet Corvette, is paired with an 8-speed automatic transmission and all-wheel drive.

This mechanical transformation is accompanied by a complete overhaul of the chassis: reinforced suspension, adapted differentials, 6-piston front brakes and 4-piston rear brakes. Twisted claims to have retained the characteristic ride comfort of a Range Rover while drastically boosting performance.

Scandals Continue to Haunt the Brand

Range Rover is also in the news for the wrong reasons. Tiger Woods was recently arrested for driving under the influence after hitting a truck and rolling his Range Rover SV several times in Florida. The former golf champion, who blew a 0.000 on the breathalyzer, was suspected of being under the influence of other substances.

This isn't the first incident involving Woods and his luxury vehicles. In 2021, he had already had a spectacular accident with a Genesis GV80, driving at nearly double the speed limit. These repeated episodes tarnish the image of premium brands like Range Rover, associated with a